Outdoor LED Screen in Vietnam: Gucci Case Study
This is a real outdoor advertising LED screen project, documented with on-site video and project images. In 2025, an outdoor LED screen package was supplied for a Gucci store in Vietnam: three displays totalling roughly 53 m² of screen area — 2874 × 4024 mm at P1.86, 3500 × 4500 mm at P2.6, and 6386.6 × 4024 mm at P1.86, all built on iron cabinets. This article shares the project facts, the screens themselves, the iron cabinet construction, the on-site video, and why high-density outdoor LED screens fit premium brand storefronts.
Project Facts: Gucci Store Outdoor LED Display
Every fact below comes from the project record — screen sizes and pixel pitches as specified in the project files. Nothing here has been guessed.
| Client | Gucci store (luxury retail) |
| Country | Vietnam |
| Application | Outdoor advertising / storefront display |
| Screen 1 | 2874 × 4024 mm — P1.86 |
| Screen 2 | 3500 × 4500 mm — P2.6 |
| Screen 3 | 6386.6 × 4024 mm — P1.86 |
| Total Area | ≈ 53 m² across three screens |
| Supplier | LEGIDATECH — ledscreenfactory.com |
- Three outdoor advertising LED display screens supplied for a Gucci retail store in Vietnam.
- Two screens at a P1.86 fine pixel pitch, one at P2.6.
- Screen sizes range from 2.87 × 4.02 m to 6.39 × 4.02 m, combining roughly 53 m² of screen area.
- Built on iron cabinets — the project cabinet sizes are 1430 × 1005 mm and 1072.5 × 1005 mm (P1.86) and 500 × 1000 mm (P2.6).
- Documented with on-site video and project images showing the screens and their specified dimensions.
- Supplied by LEGIDATECH with factory-direct support and global shipping.
The Client: A Gucci Store in Vietnam
Gucci is one of the world’s best-known luxury fashion houses, and its storefronts are part of the brand experience. This project was carried out for a Gucci store in Vietnam; the project files do not disclose the exact city, so this article sticks to what the record shows: the screens themselves and their specifications.
For a luxury brand, an outdoor display on the storefront has a specific job: it carries campaign imagery, product launches and brand video in a way that matches the brand’s visual language. LED screens make that possible in full daylight conditions, and the creative can change instantly as campaigns rotate — no printing, no new posters.
The Screens: Three Outdoor LED Displays
The project covered three outdoor advertising LED display screens, each built to its own dimensions:
- 2874 × 4024 mm — P1.86: a tall portrait-format screen, 2.87 m wide and 4.02 m high, at a fine P1.86 pixel pitch.
- 3500 × 4500 mm — P2.6: a portrait screen, 3.5 × 4.5 m, at P2.6.
- 6386.6 × 4024 mm — P1.86: the largest of the three, a 6.39 × 4.02 m landscape screen, also at P1.86.
The two P1.86 screens carry the highest pixel density in the project. With pixels spaced just 1.86 mm apart, P1.86 is a high-density configuration even for an outdoor screen — crisp enough for logos, fine text and campaign imagery when viewed from a storefront’s natural sightlines. The P2.6 screen complements them where the viewing distance allows it.
Together the three displays combine roughly 53 m² of outdoor LED screen area, covering multiple facade positions at the store.
The Iron Cabinets: Built for Fixed Installation
All three screens are built on iron cabinets — a construction chosen for fixed installations, where rigidity and long-term stability matter more than the light weight needed by rental screens. Each screen is assembled from standard cabinet modules with the dimensions specified in the project:
- P1.86 screens — cabinets of 1430 × 1005 mm for the 2874 × 4024 mm screen, and 1072.5 × 1005 mm for the 6386.6 × 4024 mm screen.
- P2.6 screen — cabinets of 500 × 1000 mm for the 3500 × 4500 mm screen.
The production photos and video below show the iron cabinets at the factory: cabinet bodies, wiring, and the assembly line where the modules are fitted. For a fixed storefront installation, iron-frame cabinets give the wall the structural rigidity it needs for years of continuous operation.
For the wider outdoor product range behind installations like this — from advertising screens to billboard series — see LEGIDATECH’s outdoor LED screen overview and the outdoor LED billboard B Pro Series.
Watch: On-Site Video
The on-site video from this project shows the outdoor LED screen in position, carrying bright advertising content. The clip was published by LEGIDATECH as the project record for this Vietnam Gucci installation.
On-site video: the outdoor advertising LED screen supplied by LEGIDATECH for the Gucci store in Vietnam.
On the Floor: What the Project Images Show
The project image above shows the installed screen carrying bright advertising content in the store — the vertical and wide-format configurations in the project file, at P1.86 and P2.6. The factory photos and video in the cabinet section above document how the iron cabinets behind those screens are built.
Why High-Density Outdoor LED for a Brand Storefront
A storefront screen is seen from close range as well as from across the street: shoppers pass within a metre or two, while passing traffic sees it from further away. That is why this project uses high-density outdoor screens at P1.86 — the pixel structure stays invisible up close, so logos, fine text and product imagery look smooth and premium rather than blocky.
Outdoor advertising LED screens are built for conditions an indoor display never meets: direct sunlight, weather exposure and continuous operation. High-brightness outdoor modules keep content readable in daytime, and the cabinet systems are sealed and rated for exterior mounting.
For a luxury brand, the display itself is part of the storefront design — and that is exactly the thinking behind a fine-pitch outdoor screen on a store facade. For the wider family of outdoor advertising products behind installations like this, see the 960 × 960 mm outdoor advertising screen series and the OX Series outdoor full-colour LED display.
Outdoor LED Advertising Screens in Vietnam
Vietnam’s city centres are filling with LED advertising screens, and projects like this Gucci store show what a premium installation looks like: high-density outdoor screens, custom-sized to the facade, delivered and supported from a single supplier.
LEGIDATECH supplies indoor and outdoor LED screens worldwide from a factory-direct base, with support through planning, shipping and installation. Whether your project is a storefront screen like this one or a full advertising facade, the outdoor LED display range and the outdoor digital signage EDS Series cover both. If your project is inside a shopping centre rather than on a street facade, see the LED screen for shopping centre guide for common mall display setups. If your store, brand or commercial property in Vietnam is comparing options — outdoor LED vs printed advertising, P1.86 vs other pitches, screen size and budget — this project is a real reference point to start from.
FAQ: Outdoor LED Advertising Screens — Common Questions
What outdoor LED screens were supplied for the Gucci store in Vietnam?
Three outdoor advertising LED displays were supplied by LEGIDATECH: a 2874 × 4024 mm screen at P1.86, a 3500 × 4500 mm screen at P2.6, and a 6386.6 × 4024 mm screen at P1.86 — roughly 53 m² of screen area in total, built on iron cabinets.
What are the iron cabinet sizes used in this project?
The P1.86 screens use iron cabinets of 1430 × 1005 mm and 1072.5 × 1005 mm, and the P2.6 screen uses iron cabinets of 500 × 1000 mm. Iron cabinets give fixed storefront installations the rigidity needed for long-term operation.
Why does a brand like Gucci use a high-density outdoor LED screen?
A fine-pitch outdoor LED screen like P1.86 keeps brand content — logos, campaign imagery and video — crisp and premium-looking at street-level viewing distances, which matters for a luxury brand’s storefront presence.
Why do retail brands install outdoor advertising LED screens?
Outdoor LED advertising screens let retail brands run campaign content, product launches and seasonal messages on their storefronts around the clock, changing the creative instantly without printing or installing new posters.
Can LEGIDATECH supply outdoor LED screens for stores in Vietnam?
Yes. The Gucci store project in Vietnam is a working example of outdoor LED advertising screens delivered by LEGIDATECH — one of the product families behind such projects is the outdoor digital signage EDS Series. Contact LEGIDATECH for factory-direct pricing and shipping to Vietnam or other countries.
How much does an outdoor advertising LED screen cost?
The price of an outdoor LED screen depends on size, pixel pitch and configuration. Ask LEGIDATECH for a quote with your wall dimensions and viewing distance, and they will recommend a suitable screen and pricing.
What is the difference between P1.86 and P2.6 pixel pitch?
Pixel pitch is the distance between LED pixels: P1.86 places pixels 1.86 mm apart and P2.6 places them 2.6 mm apart. A smaller pitch means higher pixel density and sharper close-up viewing, at a higher cost per square metre.
If you are planning an outdoor LED screen for a storefront, brand facade or commercial property in Vietnam — or anywhere else — the LED screen manufacturer LEGIDATECH would be glad to help: share your wall dimensions and viewing distance, and we will recommend the right screen size and pixel pitch for your space.
